Building Brand Story In 360°: Meta Method

About This Project


Elana Meta is a dance catalyst, teacher and creative. She is the founder of the META Method, a form of movement that connects dance with the four natural elements. She is one of the largest international influencers in the festival dance community.


Elana came to us with a well known and well established technique and body of work, looking for new ways to generate brand cohesivity & recognizability, as well as new ways to showcase her art and engage her audiences. Together we created a mini-documentary to showcase the META Method brand, the story of where it came from and the impact it is making.


Through the use to 360/Virtual Reality, we also helped bring Elana’s legendary dance to the forefront of a new medium, giving audience the opportunity to follow Elana’s journey around New Zealand, Australia and Costa Rica.


Dancer: Elana Jaroff, The META Method
Directed By: Seth Bunting
Produced By: The Sights and Sounds Media House (Now Empact Labs)
Cinematography: Seth Bunting | Christopher Pitcher | Wilder Bunke | Jefe Greenheart | Frank Angelcyk
Editing: Seth Bunting | Bryan Bigler


Earth: An-Ten-Nae – “I Can’t Wait” ft. Haana (Victorien Mix)
Air: Deuter – “Drier”
Fire: Klangkarussell – “Sternenkinder”
Water: Winter Aid – “The Wisp Sings”
Tony Anderson – “Enter In”
Victorien – “Nomad”
Ardor – “Through The Flames”


Video Blocks



The Sights And Sounds
Powder Works
Wanderlust Festival
Burning Man
Envision Festival
Lightning in a Bottle
Fire Dancers: Klinton Compton, Andres Trevino, Ashely Pulido, Sara VonGillern, Emma Carlborg

360 Video, Branding, Video
360 video, Brand Story, Branding, Meta Method, social campaign, social content, social media, video, Virtual Reality
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